Relationship Advice: Improving Your CRM Strategy
IESE Insight
Every company wants to innovate, but not many businesses have systems for developing innovation skills across an organization. Research from IESE looks at leadership, strategy, and new product development companies need to innovate continuously.

Dé una vuelta de tuerca a su marketing relacional
IESE Insight
Muchas compañías piensan que conocen la importancia de las relaciones del cliente, y tienen una estrategia para los tratamientos con relaciones de cliente (CRM) en lugar. Un papel de IESE ofrece el consejo para una estrategia mejor de CRM.

Diversifique su consejo de administración. Hay mucho en juego
IESE Insight
¿Quién está en la junta directiva y porqué? IESE discute las ventajas de tener diversos tenedores de apuestas en la junta directiva - mujeres, minorías, accionistas, instituciones financieras, líderes de la comunidad - todos realzan funcionamiento.

Antidotes for Economic Nationalism
IESE Insight
In the past two years, Europe has seen major cross-border mergers and acquisitions. These mergers have reawakened protective instincts in certain governments, despite the fact that this means violating a number of European Community (EC) agreements.

Despite Uproar, European Investors Favor Global Accounting Standards
Stanford Graduate School of Business
International Financial Reporting Standards (IFRS) are a set of accounting standards resulting in on of the largest financial reporting changes in European history, a move that was met with a storm of controversy,